Combining Epson's high performance TM-L90 thermal printer, with easy-to-use label printing software and a supply of label stock, the package represents a reliable and highly cost-effective dual-purpose solution. This is because in addition to using the TM-L90 as a dedicated label printer, retailers also have the option of maximising their hardware resources by producing eye-catching point of sale receipts, coupons and tickets during trading hours; before switching to label mode after the store has closed.

The Windows-based driver software included with the package gives retailers the opportunity to create a range of professional business labels which meet their specific requirements, including company and brand logos, high resolution graphics, 2-colour images and barcodes. Ideal for a range of in-store applications, such as service counters, product, shelf-edge and price mark-down labels, the software can also be used to produce address labels with 2-dimensional barcodes so deliveries can be easily tracked from the storeroom to their eventual destination.

At the heart of the solution is the compact and flexible Epson TM-L90. Offering print speeds of up to 150mm/sec, the printer eliminates the need to batch print rolls in the back office. Able to accept larger diameter paper rolls (up to 86mm in diameter), the TM-L90 also has a range of easy-to-use features such as drop-in paper load, auto-cutter and jam-proof paper feeding. Retailers can opt for one of three paper width options, while decreased print margins help to minimise wastage.

"This is the first time our customers have been able to buy everything they need to produce labels in a single package," said Epson Product Manager, David Ormerod. "Significantly more cost-effective for smaller-scale label printing operations than a fully integrated solution, retailers can benefit straight away from the speed and flexibility of the solution, ensuring the fastest possible return on their investment."

Epson
Established for over 30 years as the world's premier printer manufacturer, Epson has the widest range of PoS printers and touchscreen solutions in the world, each designed to be the best in its class, and built to meet quality and performance criteria that set the industry standard.

Epson's best of breed thermal, inkjet and impact printers for the point of sale have long been the choice of major retailers in the UK and overseas. The company has also been at the forefront of innovations such as 2-colour receipts, single insertion cheque printing and drop-in paper load.

Together with its channel and system partners, Epson offers system solutions for all retail and hospitality environments. The company's range of fully integrated touchscreen terminals includes the powerful Intelligent Register (IR) and SR-600.

For further details, please contact David Ormerod, Epson Retail Technology Division (RTD), Campus 100, Maylands Avenue, Hemel Hempstead, Herts, HP2 7TJ. Tel: 01442 227318
Email: dormerod@epson.co.uk
Web: www.pos.epson.co.uk

Press contact is Nicola Atkins at Vector Marketing Communications, on Tel: 01442 877167 Fax: 01442 877769
Email: nicola.atkins@vector.co.uk
Web: www.vector.co.uk