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Epson measures up for Morada

Epson's Intelligent Register selected to drive new EPoS system

Hemel Hempstead, 23 August 2004. Morada International Ltd, the fabric and textile specialist, has implemented a new EPoS system to meet ambitious growth plans for the retail side of its business. With an expansion strategy designed to increase its six home furnishing branches to 30, Morada has invested in an integrated accounting and retail solution utilising Epson’s advanced Intelligent Register (IR), in order to handle the increased volume of transactions expected as new stores open, and to provide head-office reporting.

Stuart Taylor, chief executive of Morada commented: “While we had an existing mainframe system for managing the entire business, we needed an integrated solution that could be implemented easily and run as a separate entity within the new retail side of the business. The ability to generate reports and have up-to-the-minute, accurate financial information was also essential.”

The solution, developed by consultants HBP Systems, combines Exchequer Enterprise for Head Office stock control and financial accounting, with Paypoint software at the point of sale. The EPoS software from Daventry-based APS, runs on Epson’s IR with its built-in touchscreen display, thermal printer and Magnetic Stripe Reader (MSR).

Featuring easy-to-use touchscreen menu options, Epson’s IR allows transactions to be processed quickly and efficiently at the PoS, ensuring customer waiting times are kept to a minimum. In addition, development carried out by HBP Systems enables orders – including special one-offs - to be processed at the PoS, and then posted into Exchequer automatically. By using back-to-back ordering, only one purchase order per supplier needs to be raised, vastly reducing the management time and cost involved.

“The IR is ideally suited to applications of this type,” said Raj Parmar, marketing manager of Epson’s Retail Technology Division. “Highly reliable and flexible, the product provides a powerful solution for the point of sale and successfully meets the needs of specialist retailers like Morada.”


Epson
Established for over 30 years as the world's premier printer manufacturer, Epson has the widest range of PoS printers and touchscreen solutions in the world, each designed to be the best in its class, and built to meet quality and performance criteria that set the industry standard.

Epson's best of breed thermal, inkjet and impact printers for the point of sale have long been the choice of major retailers in the UK and overseas. The company has also been at the forefront of innovations such as 2-colour receipts, single insertion cheque printing and drop-in paper load.

Together with its channel and system partners, Epson offers system solutions for all retail and hospitality environments. The company's range of fully integrated touchscreen terminals includes the powerful Intelligent Register (IR) and SR-600.

For further details, please contact David Ormerod, Epson Retail Technology Division (RTD), Campus 100, Maylands Avenue, Hemel Hempstead, Herts, HP2 7TJ. Tel: 01442 227318
Email: dormerod@epson.co.uk
Web: www.pos.epson.co.uk

Press contact is Nicky Atkins at Vector Marketing Communications
Tel: 01442 877167 Fax: 01442 877769
Email: nicola.atkins@vector.co.uk
Web: www.vector.co.uk

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