Ask anyone what makes for a good shopping experience and great service will undoubtedly come high on their list. Customer service differentiates retailers - good service keeps customers coming back for more and attracts new business, bad service tarnishes reputation and ultimately affects the bottom line. Retailers large and small are realising the potential of retail technology in helping to improve and enhance the in-store experience.

As popular as ever, the theme for this year's Retail Systems Forum is 'Investing in the right retail technology'. Taking place on 21st April, the Forum is still the only opportunity for retailers to hear from and talk direct to hardware manufacturers and industry peers. Learn more inside.

In our main story, you can find out how electrical giant Dixons Group, is implementing a range of Epson printers throughout its stores to offer customers a fast, efficient and friendly service at the point of sale. Elsewhere in this edition, we learn how retailers including Londis, Fenn Wright Manson, Manchester City Football Club and 99p Stores are all reaping the benefits of Epson's advanced retail systems.